Labubu A toy for a million and a half pounds. Why?
Episode date: Length: 1 min 8 s
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A toy called Labubu took over the world's feeds and then reached Syrian shops. The Mukhtar asked what it costs and why people buy it.
The short answer
In September 2025 a Labubu in Damascus cost about $9 to $135 (1,000 to 15,000 new Syrian pounds, or 100,000 to 1.5 million old pounds). Many people buy one even if it is not original, just to be part of the trend.
The Mukhtar found prices from about $9 (1,000 new pounds) up to about $135 (15,000 pounds) per piece. Originals and copies differ a lot in price.
Why did Labubu spread?
It became a global craze with millions of views and unboxing videos. When the Mukhtar asked shoppers why they buy it, the answers were social media, spare money, and wanting to be part of the trend.
Original or copy?
Many pieces in the market are not original. The Mukhtar asked viewers: if a Syrian product came out, would it stay local or become a global trend?
Questions people ask
How much is Labubu in Syria?
In September 2025 it cost about $9 to $135 (1,000 to 15,000 new Syrian pounds) in Damascus.
Why is Labubu so popular?
It went viral on social media with millions of views and unboxing videos, and many buy it to join the trend.
Are Labubus sold in Syria original?
Not always. Many are copies, which is why prices vary so much.
We ask sellers in the market and record every price with its date, in US dollars and new Syrian pounds. How we work
The Mukhtar Al Souq team: produced by Ahmad Nahas (the show on his site) · written by Ahmad Nahas, Mazen Shbib, Ranim Shabani and Dania Halbouni · edited by Abdulrahman Al-Nassar and Abdulrahman Mulla · graphics by Wael Fayyad
The truth from the market, for the people